Apple TV+ launches, Foxtel rewards loyalty, Telstra hooks up Xbox All Access: Vertical Hold – Episode 252

Can Apple TV+ really take on Netflix and “win” — and what might that look like? Why is Foxtel suddenly looking for loyalty from long-term subscribers? And does Telstra’s Xbox All Access deal represent good value?

Vertical Hold is brought to you by Casa Systems.

We’re joined this week once again by Steve Molk from TV Blackbox to go behind the headlines and into the world of TV streaming as we examine Apple TV+, as well as Foxtel’s new “Foxtel First” loyalty scheme.

Meanwhile, Telstra’s hooked up with Microsoft to offer Xbox All Access, and all-you-can-play software service tethered to an Xbox One on contract — but is it a good deal? I catch up with Alex Walker from Kotaku Australia to delve into the details!

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Vertical Hold: Behind The Tech News – podcast hosts @adam_turner and @alexkidman speak to Australia’s leading technology journalists every Friday to get the stories behind the tech news of the week.

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